Hero Background
Hero Background

Embedded Lending

Embedded Lending

Embedded Lending

Make embedded lending part of your world-class fintech stack.

Make embedded lending part of your world-class fintech stack.

Offering easy-to-use lending options directly from your platform accelerates growth and creates new revenue streams. However, choosing the right solution can be daunting. Our team and infrastructure provide tailored embedded finance solutions that add value to both your customers and theirs.

Offering easy-to-use lending options directly from your platform accelerates growth and creates new revenue streams. However, choosing the right solution can be daunting. Our team and infrastructure provide tailored embedded finance solutions that add value to both your customers and theirs.

group of people using laptop computer

FULLY Embedded

White label from day one. Your platform and your brand are front and center with everything we do.

Happy Customers

When you meet your customers where they are and provide exactly what they need, you become irreplaceable.

More monetization, no building

The days of waiting to achieve meaningful monetization or needing a “custom” integration are over. 
Be world-class from day one.

group of people using laptop computer

FULLY Embedded

White label from day one. Your platform and your brand are front and center with everything we do.

Happy Customers

When you meet your customers where they are and provide exactly what they need, you become irreplaceable.

More monetization, no building

The days of waiting to achieve meaningful monetization or needing a “custom” integration are over. 
Be world-class from day one.

group of people using laptop computer

FULLY Embedded

White label from day one. Your platform and your brand are front and center with everything we do.

Happy Customers

When you meet your customers where they are and provide exactly what they need, you become irreplaceable.

More monetization, no building

The days of waiting to achieve meaningful monetization or needing a “custom” integration are over. 
Be world-class from day one.

Background Pattern
Background Pattern

Orchestration Layer

Orchestration Layer

Embedded lending for SMBs & Consumers

Embedded finance offers platforms new opportunities to support their ecosystems of businesses and consumers while boosting platform stickiness, improving workflows, and increasing revenue. With JustiFi’s orchestration layer in its Fintech Infrastructure, monetizing credit products has never been easier.

Orchestration Layer

Embedded lending for SMBs & Consumers

Embedded finance offers platforms new opportunities to support their ecosystems of businesses and consumers while boosting platform stickiness, improving workflows, and increasing revenue. With JustiFi’s orchestration layer in its Fintech Infrastructure, monetizing credit products has never been easier.

Contact Us

Contact Us

Not seeing what you need?

Contact us today — we’re constantly evaluating future partners and products.

Embedded Term Loans

Embedded Term Loans

Embedded Line-of-Credit

Embedded Line-of-Credit

Buy Now, Pay Later

Buy Now, Pay Later

Instant Payouts (Coming Soon)

Instant Payouts (Coming Soon)

Contact Us

Not seeing what you need?

Contact us today — we’re constantly evaluating future partners and products.

Embedded Term Loans

Embedded Line-of-Credit

Buy Now, Pay Later

Instant Payouts (Coming Soon)

Background Pattern
Background Pattern

Start Monetizing Lending Products

Start Monetizing Lending Products

FAQ

FAQ

We’re here to answer all your questions

FAQ

We’re here to answer all your questions

General

Platforms

Franchisors

1. What is JustiFi and how is it different from other payment processors?
Plus

JustiFi is an embedded fintech platform built specifically for vertical SaaS platforms and franchise networks. Unlike legacy processors that force platforms to choose between easy integration OR customization, decent pricing OR additional products, JustiFi provides a complete white-labeled fintech ecosystem—payments, BNPL, insurance, and lending—through a single integration with full data ownership and PayFac economics without PayFac complexity.

2. What does "AI-powered" mean in terms of payments?
Plus

Our AI assistant helps streamline platform integration by generating production-ready code, answers technical questions in real-time, and provides intelligent, action based, insights about your payment operations. It's like having a fintech expert available 24/7 to help optimize your payment operations and merchant onboarding.

3. How long does it typically take to get started with JustiFi?
Plus

Most platforms can integrate and launch their payment capabilities in a week or two. Our AI-assisted integration provides instant guidance and generates production-ready code, eliminating the typical weeks-long learning curve associated with legacy payment processors.

4. What types of payments can I accept with JustiFi?
Plus

You can accept all major payment methods including credit and debit cards, ACH bank transfers, in-person terminal payments, and digital wallets like Apple and Google Pay. Everything is unified in one dashboard with consolidated reporting across all payment channels.

5. Do you offer more than just payment processing?
Plus

A: Yes, JustiFi provides a complete fintech infrastructure that includes embedded lending, insurance products, and Buy Now Pay Later (BNPL) solutions. These "beyond payments" products create additional revenue streams while adding value for your customers. Importantly, you own 100% of your data—both merchant data and transaction data—with no vendor lock-in. This data ownership is critical because it allows you to optimize performance over time, add new financial products without re-underwriting merchants, and maintain control of your most valuable business asset.

General

Platforms

Franchisors

1. What is JustiFi and how is it different from other payment processors?
Plus

JustiFi is an embedded fintech platform built specifically for vertical SaaS platforms and franchise networks. Unlike legacy processors that force platforms to choose between easy integration OR customization, decent pricing OR additional products, JustiFi provides a complete white-labeled fintech ecosystem—payments, BNPL, insurance, and lending—through a single integration with full data ownership and PayFac economics without PayFac complexity.

2. What does "AI-powered" mean in terms of payments?
Plus

Our AI assistant helps streamline platform integration by generating production-ready code, answers technical questions in real-time, and provides intelligent, action based, insights about your payment operations. It's like having a fintech expert available 24/7 to help optimize your payment operations and merchant onboarding.

3. How long does it typically take to get started with JustiFi?
Plus

Most platforms can integrate and launch their payment capabilities in a week or two. Our AI-assisted integration provides instant guidance and generates production-ready code, eliminating the typical weeks-long learning curve associated with legacy payment processors.

4. What types of payments can I accept with JustiFi?
Plus

You can accept all major payment methods including credit and debit cards, ACH bank transfers, in-person terminal payments, and digital wallets like Apple and Google Pay. Everything is unified in one dashboard with consolidated reporting across all payment channels.

5. Do you offer more than just payment processing?
Plus

A: Yes, JustiFi provides a complete fintech infrastructure that includes embedded lending, insurance products, and Buy Now Pay Later (BNPL) solutions. These "beyond payments" products create additional revenue streams while adding value for your customers. Importantly, you own 100% of your data—both merchant data and transaction data—with no vendor lock-in. This data ownership is critical because it allows you to optimize performance over time, add new financial products without re-underwriting merchants, and maintain control of your most valuable business asset.

General

Platforms

Franchisors

1. What is JustiFi and how is it different from other payment processors?
Plus

JustiFi is an embedded fintech platform built specifically for vertical SaaS platforms and franchise networks. Unlike legacy processors that force platforms to choose between easy integration OR customization, decent pricing OR additional products, JustiFi provides a complete white-labeled fintech ecosystem—payments, BNPL, insurance, and lending—through a single integration with full data ownership and PayFac economics without PayFac complexity.

2. What does "AI-powered" mean in terms of payments?
Plus

Our AI assistant helps streamline platform integration by generating production-ready code, answers technical questions in real-time, and provides intelligent, action based, insights about your payment operations. It's like having a fintech expert available 24/7 to help optimize your payment operations and merchant onboarding.

3. How long does it typically take to get started with JustiFi?
Plus

Most platforms can integrate and launch their payment capabilities in a week or two. Our AI-assisted integration provides instant guidance and generates production-ready code, eliminating the typical weeks-long learning curve associated with legacy payment processors.

4. What types of payments can I accept with JustiFi?
Plus

You can accept all major payment methods including credit and debit cards, ACH bank transfers, in-person terminal payments, and digital wallets like Apple and Google Pay. Everything is unified in one dashboard with consolidated reporting across all payment channels.

5. Do you offer more than just payment processing?
Plus

A: Yes, JustiFi provides a complete fintech infrastructure that includes embedded lending, insurance products, and Buy Now Pay Later (BNPL) solutions. These "beyond payments" products create additional revenue streams while adding value for your customers. Importantly, you own 100% of your data—both merchant data and transaction data—with no vendor lock-in. This data ownership is critical because it allows you to optimize performance over time, add new financial products without re-underwriting merchants, and maintain control of your most valuable business asset.

Background Pattern
Background Pattern
Background Pattern